About Podean
Podean is a marketplace marketing agency founded in New York in 2019 by Mark Power, covering strategy, retail operations, creative, and media on Amazon and other marketplaces. The firm has roughly 180 people globally with teams across North America, South America, Asia Pacific, and the Middle East. Headquartered in New York, NY and founded in 2019, Podean organizes its work around Amazon Marketing, Marketplace Strategy, Retail Media, Marketplace Creative, and related disciplines. Agencies with this focus typically support planning, production, and channel execution so marketing teams can compare vendors on scope, category experience, and operating model. Third-party listings cite recognition including The Drum Awards Global Startup Agency of the Year (2021); Amazon Ads Global Expansion Award (2023). Buyers reviewing Podean should weigh team size (50-200), service mix, and geographic coverage against their category and procurement requirements.
National Marketing Awards Profile
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Best matched for brands evaluating agencies with depth in Amazon Marketing, Marketplace Strategy, Retail Media.
Services & Specialties
Amazon Marketing
Marketplace Strategy
Retail Media
Marketplace Creative
Analytics
Media Planning & Buying
Marketing Analytics
Creative Development
Industries Served
Where Podean Fits Best
Podean suits teams comparing partners across Amazon Marketing, Marketplace Strategy, Retail Media, with the strongest fit for buyers weighing Amazon Marketing and Marketplace Strategy work. Its listed industry focus covers E-commerce.
Recent Developments
- Acquired by private equity firm Mountaingate Capital in August 2025; went on to acquire Amazon advertising agency Ad Advance in February 2026
Awards & Recognition
- The Drum Awards Global Startup Agency of the Year (2021)
- Amazon Ads Global Expansion Award (2023)
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