About Fitzco
Fitzco is a full-service creative and marketing agency founded in Atlanta in 1983. The agency builds brand campaigns for national consumer brands and was acquired by Burrell Communications in 2025 while continuing to operate under the Fitzco name. Headquartered in Atlanta, GA and founded in 1983, Fitzco organizes its work around Creative Advertising, Brand Strategy, Integrated Campaigns, Media. Agencies with this focus typically support planning, production, and channel execution so marketing teams can compare vendors on scope, category experience, and operating model. Public references include work for brands such as French's, Cholula, Hilton, Welch's, Shoe Carnival. Buyers reviewing Fitzco should weigh team size (50-200), service mix, and geographic coverage against their category and procurement requirements.
National Marketing Awards Evaluation
Score reflects the agency profile, service breadth, visible recognition, and national ranking footprint.
Best matched for brands evaluating agencies with depth in Creative Advertising, Brand Strategy, Integrated Campaigns.
Leadership
- Chris Wallrapp, CEO
Services & Specialties
Creative Advertising
Brand Strategy
Integrated Campaigns
Media
Media Planning & Buying
Creative Development
Industries Served
Notable Clients
Where Fitzco Fits Best
Fitzco suits teams comparing partners across Creative Advertising, Brand Strategy, Integrated Campaigns, with the strongest fit for buyers weighing Creative Advertising and Brand Strategy work. Its listed industry focus covers Consumer Brands, Media.
Recent Developments
- Acquired by Burrell Communications Group as part of newly formed BCG Worldwide (April 2025)
- Named Chris Wallrapp, former Hill Holliday CEO, as Chief Executive Officer, effective September 8, 2025
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